The Link-in-Bio Battle
Both Linktree and Stan Store dominate the link-in-bio space, but they serve different purposes. Here's an honest comparison.
Linktree Overview
The original link-in-bio tool. Simple: one page with multiple links. Free plan gives unlimited links and basic analytics. Pro plan ($5/month) adds custom branding and advanced analytics.
Stan Store Overview
Beyond links — a full storefront. Sell digital products, offer bookings, collect emails, and accept payments directly. Plans start at $29/month.
Feature Comparison
- Links: Linktree ✅ unlimited | Stan Store ✅ unlimited
- Digital product sales: Linktree ❌ | Stan Store ✅
- Email collection: Linktree (Pro only) | Stan Store ✅
- Booking/scheduling: Linktree ❌ | Stan Store ✅
- Custom domain: Linktree (Pro) | Stan Store ✅
- Price: Linktree free-$5/mo | Stan Store $29-$99/mo
Who Should Use Linktree?
If you just need a simple page with links to your website, YouTube, and socials — Linktree is perfect. Free, fast, and does one thing well.
Who Should Use Stan Store?
If you sell digital products, offer consultations, or build an email list — Stan Store is worth the investment. It replaces Linktree + Gumroad + Calendly.
Our Verdict
Start with Linktree (free). When you're ready to monetize directly, upgrade to Stan Store. The best tool depends on your creator journey stage.



