Quick Verdict

Linktree wins on simplicity and brand recognition. Beacons wins on customization and creator-focused features. Here is the full breakdown.

Pricing

  • Linktree Free: Unlimited links, basic analytics, Linktree branding
  • Linktree Pro ($5/mo): Custom themes, priority support, remove branding
  • Beacons Free: Unlimited links, built-in store, email capture
  • Beacons Pro ($5/mo): Advanced analytics, custom domains, priority support

Customization

Beacons offers significantly more design control with custom CSS, drag-and-drop blocks, and embedded videos. Linktree is more template-based but easier to set up quickly.

Analytics

Both track clicks and views. Beacons provides more granular data including click-through rate per block and audience geography. Linktree analytics are simpler but adequate for most creators.

Monetization

Beacons has a built-in digital product store. Linktree integrates with third-party tools but does not sell directly. If you sell digital products, Beacons has the edge.

Who Should Use What?

  • Linktree: Creators who want set-it-and-forget-it simplicity
  • Beacons: Creators who want full design control and built-in commerce