Two Giants of Link-in-Bio
Linktree and Beacons dominate the link-in-bio space. Both let you create a landing page with multiple links, but they differ significantly in features, design, and target audience.
Feature Comparison
- Customization: Beacons offers more design control (custom CSS, layouts). Linktree has simpler themes.
- Analytics: Beacons provides deeper analytics (demographics, click heatmaps). Linktree analytics are basic on free tier.
- Monetization: Both support tipping, digital products, and affiliate links. Beacons has built-in store features.
- Integrations: Linktree integrates with more third-party apps. Beacons focuses on creator-native features.
Pricing Breakdown
Linktree:
- Free: Unlimited links, basic analytics, Linktree branding
- Starter ($5/mo): Custom themes, link scheduling
- Pro ($9/mo): Advanced analytics, priority support
- Premium ($24/mo): Full customization, SEO features
Beacons:
- Free: Unlimited links, basic store, Beacons branding
- Pro ($5/mo): Custom domain, email collection
- Business ($15/mo): Advanced analytics, API access
Design & Customization
Beacons wins on design flexibility with drag-and-drop blocks, custom backgrounds, and embedded media. Linktree is cleaner but more template-driven. If visual branding matters, go with Beacons.
Who Should Use Linktree
- Beginners who want simplicity
- Businesses needing reliable, no-fuss link pages
- Users who prioritize third-party integrations
Who Should Use Beacons
- Creators building a personal brand
- Sellers of digital products or courses
- Anyone wanting advanced analytics and customization
Our Verdict
For most creators in 2026, Beacons offers better value with its free tier and superior customization. Linktree remains the safer, simpler choice for businesses and casual users.
